But anyway, this morning, the students in my school had the opportunity to witness a roadshow sponsored by Fonterra Brands (Msia) Sdn Bhd. Several young promoters set up the LCD and PA system. Thumb up to these youngters. They were rather efficient as they managed to set up the displayboard and screen in split seconds. Very organised.
They played a video clip of the goodness of friendly bacteria and it’s beneficial to human body.
Naturally their gimmick to promote their product through young targets @ young victims like my students..the innocents young consumers.
Their promotional strategy was the Solivite mascot which made his appearance on stage to appeal the target audience @ the young students. Mr. Solivite danced to the rhythm of the music by shaking his body. As a results, the children went haywired and started to scream hysterically upon seeing the mascot on stage.
The highlight of da day was the free distribution of Solivite drink to each and every child. Happiness was drawn on their faces. They enjoyed the drink of varied flavors. A perfect gift to start the first day of achool after the holidays....
A bit chaotic at that moment but the discipline master was able to settle down the rowdiness...
Mr Solivite - the mascot
[it's no fun business being inside this costume. Imagine the exessive heat and the discomfort, try put youself in his shoes...]
The highlight of da day was the free distribution of Solivite drink to each and every child. Happiness was drawn on their faces. They enjoyed the drink of varied flavors. A perfect gift to start the first day of achool after the holidays....
A bit chaotic at that moment but the discipline master was able to settle down the rowdiness...
2 comments:
It's good to receive that free bottle esp on the 1st day at work. Refreshing...
Nice
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